Marketing and Lead Status Segments

There are several properties relevant to a contact's type and status in their journey, informing whether or how we want to communicate with them:

1. Lifecycle Stage (unfinished; other options might need to be deleted or added)
   1. Lead
   2. Customer
2. Contact Status
   1. Pending
   2. Active 
   3. Inactive
3. Contact Type
   1. Contractor
   2. Internal
   3. Spam
   4. Out of Area
   5. Opt Out
4. Lead Status
   1. New
   2. Attempting to Contact
   3. Current interest (connected, has current interest)
   4. Future interest (connected, may be interested later)
   5. Not interested (connected, not interested - goes to DQ)
   6. Signup Initiated
   7. Signup Submitted
   8. Customer
   9. Disqualified

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